This week we will explore The Elevator Speech. The first thing you are probably asking yourself is, "Why Do I Need an Elevator Speech?"The answer to that question is sales start when potential buyers learn about your offering and they’re interested. A good elevator speech helps you create interest.
• It tells people who you are and proclaims how you help.
• It demonstrates to the buyer they’re dealing with a competent
professional.
• It opens conversations.
Ultimately, a good elevator speech pays off—often in unexpected places and situations.
More on The Elevator Speech tomorrow!
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