Friday, June 22, 2012

Intelligent Persistence: The Application

How to apply intelligent persistence.
  • Initiate contact multiple ways - phone, e-mail and mail. Often it takes 10 to 12 contacts before you get a response.
  • Leave relevant messages that address pain points.
  • Make sure you speak slowly and clearly, so the buyer can understand your name and number and write them down as you speak.
  • Your voice is a tool. Be sure you sound friendly and upbeat, even if on the seventh message.
  • Buyers will call back when they need what you're selling and they need it now.

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