Getting Past Voice Mail

To get past voice mail, apply intelligent persistence.

• Initiate contact multiple ways - phone, e-mail and mail. Often it takes 10 to 12 contacts before you get a response.
• Leave relevant messages that address pain points.
• Make sure you speak slowly and clearly, so the buyer can understand your name and number and write them down as you speak.
• Your voice is a tool. Be sure you sound friendly and upbeat, even if on the seventh message.
• Buyers will call back when they need what you're selling and they need it now.